If you are a traditional bricks and buy bulk sms service mortar business I believe you will find SMS marketing to be an extremely useful tool for bringing in new customers and for building up customer loyalty. Increasingly retailers are having to look for new ways to generate footfall due to the buy bulk sms service decreased spending power of consumers and much more competition from multi-nationals. A SMS buy bulk sms service marketing solution can help independent business people set themselves apart from the large chains and drive up profits, even in an buy bulk sms service economic downturn. Here's how: A retailer, by advertising its SMS buy bulk sms service service, will build an opt in list of consumers interested in their products and services. This database of names and mobile numbers begins to grow when a consumer texts in a special keyword to a mobile number supplied by the SMS company. The buy bulk sms service retailer then uses their SMS account to send a special promotion out to their opt in database. It's a buy bulk sms service good idea to make exclusive offers to the list because the more a retailer makes their buy bulk sms service customers feel important they are likely to increase loyalty and repeat business. When customers receive a text buy bulk sms service they then can bring the text into the store and present it for redemption against the special offer. Viral marketing also comes into play here because customers who feel the offer is of real value will naturally forward on the text to their friends. SMS buy bulk sms service text marketing is ideal for retailers of all sizes and types wishing to run promotions, offer buy bulk sms service discounts and increase customer loyalty and retention.